Posts

Showing posts with the label marketing

PR (Public Relation)

Image
Public relations  ( PR ) is the practice of managing the spread of  information  between an individual or an  organization  (such as a business, government agency, or a nonprofit organization) and the  public . [1]  Public relations may include an organization or  individual  gaining  exposure  to their audiences using topics of public interest and news items that do not require direct payment. [2]  This differentiates it from  advertising  as a form of  marketing communications . The aim of public relations is to inform the public, prospective customers, investors, partners, employees, and other stakeholders and ultimately persuade them maintain a certain view about the organization, its leadership, products, or of political decisions. Public relations professionals typically work for PR firms,  businesses  and  companies ,  government ,  government agencies , and  public offi...